Real estate developers give loft tenants key to the high life
Monday, March 21, 2005 at 12:00PM Real estate developers give loft tenants key to the high life
Pittsburgh Tribune-Review - March 21, 2005
By Josie Roberts
When Pamelyn McMahon shows prospective tenants the Flats at SouthSide Works, the most common reaction -- besides shaking from excitement -- is they don't feel like they're in Pittsburgh.
"I hate hearing that," said McMahon, who handles leasing for the 83 residential units. "I know that bad image of Pittsburgh is still out there, but we're trying to change that with the whole development."
With bamboo floors, granite countertops, exposed duct work, stainless steel appliances and terra cotta walls, the Flats at SouthSide Works symbolize a new movement in residential development: Loft-style living. It's not meant to attract families of four to the Downtown core. It's not for people who want expansive kitchen cabinets, green lawns or even doors to the bedroom.
Lofts cater to the very demographic Pittsburgh claims it wants to recruit and retain: The young professional.
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